Full sample launch timeline

Full sample launch timeline

See how Seacoast Stories announced their dinner club

12 hours before announcement: Story teaser (7-14 days before dinner)

Making a fun reel announcement tonight at 6 pm. With [your brand], we want to make an impact beyond content creation. We want to bring people together IRL b/c that's what matters most in this life. More to come 😉
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Announcement post (7-14 days before dinner)

Share post on story

Introducing [Your brand] Dinner Club

[Community]: take this personality quiz, and then the @dnnr.io tech will match you with 5 like-minded strangers for an intimate evening at a local restaurant.

Next [date], 7 pm in [location] is the first dinner.

Link: Join the club 🍽️ [link]

Story on attendance (7-5 days before dinner)

Screenshot of your dinner page with link to “Book your seat 🍽️”

Okay, so we are BLOWN away by how many people have signed up so far. We’re so inspired!

If you’ve been thinking about joining, now’s the perfect time to grab your seat at the table.

Story on last chance to book a seat (3 days before dinner)

In three days!

[Your brand] Dinner Club!
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Take this quick personality quiz, and then we’ll match you with 5 other [Your brand] strangers you’re meant to meet.

You’ll enjoy dinner at a [location] restaurant at 7 pm. You’ll find out the restaurant you’re going to on the morning of!
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Take the quiz 📝 [link]

Story on Dinner Club Day

• Story 1 (morning of)

Tonight’s the night!

Dozens of strangers will gather around tables across [location] to connect, share stories, and break bread.

We cannot wait to see what unfolds. 🍽️💬

• Stories 2+ (night of)

Pics from everyone gathered at the bar.

Recap story (1 day after dinner)

Swipe for smiles, stories, and seriously good vibes from last night’s dinners 🥂

Already can’t wait for the next one.

Recap video post (3 days after dinner)

[Your brand] Dinner Club Recap 🍽️
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​_Three nights ago, something special happened across [location]._

Strangers came together over dinner—guided only by curiosity and a little quiz—and left with full hearts and new connections.
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Here’s a look at what it felt like. ✨🍽️

To everyone who showed up, shared a story, and made space at the table—thank you.
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This is just the beginning. Want to join the next one? Sign up with the link in bio.
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Thanks to @dnnr.io, we have a platform that allows us to bring people together in this way!

The need for IRL (1+ weeks after dinner)

This was never just about putting something out into the world.

The goal has always been to create something people would love so much that they’d want to be in the same room because of it.

From intimate dinners to unexpected conversations, the most meaningful moments are still happening face-to-face.

Technology is everywhere—but it can’t replicate the feeling of being in a room where the energy is real, the conversation flows, and people feel seen.

Huge thank you to everyone — and to our partners at @dnnr.io for making nights like this possible.

We’re here for that.

Hope to see you IRL soon!

Updated on: 04/09/2026